Grassroots Sport Is Not Broken—It’s a Business Model That Works (For the Wrong Reasons)
Every evening, across cities, hundreds of sports academies come alive. Children walk in with excitement, parents sit on plastic chairs along the sidelines with quiet hope, coaches run drills, whistles blow, sessions begin and end on time, fees are collected regularly, new batches are formed. From the outside, everything looks perfectly functional. But here’s the […]